104th Rowell Ranch Pro Rodeo Rides Into Castro Valley

The 104th Rowell Ranch Pro Rodeo runs Friday – Sunday, May 15 – 17, 2026, at Rowell Ranch Rodeo Park in Castro Valley, featuring Western thrills and rodeo tradition.

CASTRO VALLEY — The 104th Rowell Ranch Rodeo rides back into Castro Valley, bringing a fresh wave of Western excitement to the East Bay hills. You’re not just watching a rodeo, you’re stepping into a long-standing tradition filled with high-stakes competition, community pride and plenty of family-friendly fun. From the rumble of hooves to the cheers in the stands, every moment pulls you deeper into an authentic celebration of cowboy culture set against a scenic local backdrop.

The Rowell Ranch Pro Rodeo is May 15 – 17, 2026 in Castro Valley. Photo courtesy Rowell Ranch Rodeo.

Your experience kicks off with the return of the Rodeo Parade, rolling through town before the streets transform into a lively evening of music, food and entertainment. As the week unfolds, you can dive into crowd-favorite events like the Cecil Jones Cowboy Challenge, the festive Cowgirl Picnic and the always electrifying Rockin’ Bull Bash. When the weekend arrives, you’ll be right in the middle of the action with two full days of professional rodeo competition, plus can’t-miss extras like a steak BBQ, dancing and the immersive Cowboy Experience that lets you get even closer to the Western way of life.

The Rowell Ranch Pro Rodeo is May 15 – 17, 2026 in Castro Valley. Photo courtesy Rowell Ranch Rodeo.

Rowell Ranch Pro Rodeo
Friday — Sunday, May 15 — 17, 2026
Rowell Ranch Rodeo Park, Castro Valley
Tickets: $20 — 50

For tickets and more information, visit RowellRanchRodeo.com.